Magazine Institutions Research

When researching into magazine instututuions, I found that magazines are published by appropriate institutions that relate to the audience of the particular genre of magazine. IPC Media or International Publishing Company is one of the United Kingdom's leading consumer magazine and digital publishers, with a large portfolio selling over 350 million copies each year.

IPC Media groups titles under five magazine divisions: Inspire (leisure and specialist), SouthBank (women's lifestyle and home interest), Connect (women's weeklies such as Now Magazine and Look), Ignite! (men's lifestyle and entertainment) and TX (portfolio of television titles). In addition, there is Marketforce, the UK's leading magazine distribution business.

 Music Magazines they own: NME and Guitar and Bass International Publishing Company

Bauer Media Group Is a large German publishing company based in Hamburg, which operates in 15 countries worldwide. Since the company was founded in 1875, it has been privately-owned and under management by the Bauer family. It was formerly called Heinrich Bauer Verlag KG , abbreviated to HBV and usually shortened to H. Bauer.

The Music Magazines this publisher provides are: Q MOJO and KERRANG All three are advertised on their website as being men’s magazines.

Emap Emap was the second largest magazine publisher in UK with about 18% of the news-stand market by revenue (to IPC/Time Warner's 20%). However, in July 2007, the company announced a strategic review. The result was that the company was split up and sold off in December:

The business-to-business magazines were sold to Guardian Media Group and private equity firm Apax - which owns Incisive - for £1bn. The new company is to be called Incisive-Emap. its consumer magazines and radio arm, including Kiss and Magic, went to Bauer for £1.14 billion - making the German magazine publisher the largest in Britain.

 Development Hell Ltd Set up by ex-Emap executives David Hepworth, Jerry Perkins, Mark Ellen and Andrew Harrison. Business plan to launch three magazines over six years. First launch, in March 2003, was Word , focusing on music and entertainment: 'New! Something to read !' screamed the cover. Bought clubbing magazine Mixmag from Emap in November 2005. The Guardian Media Group took a 14% share in the company in July 2004.

If my magazine were to fall into a category, it would be the Bauer Media Group, as the magazines they own; Q, Mojo and Kerrang are all magazines which inspired me with my own magazine. They all share and contain the same genre as the music in my magazine.